Last week I discussed the ascension from Level 3 Owner to Level 4 Investor. To operate as a true Level 5 Entrepreneur, we must gain a thorough understanding of corporate structure as a Level 4 Investor - how to structure businesses so that everything works to our advantage.

Advancing to Level 5 Entrepreneur

At Level 5 we are, once again, on a steep learning curve. Don't let that scare you. If we stop learning we die. To ascend to the level of Entrepreneur, you must succeed with enough business deals at Level 4 to be considered a master. People will then want to invest with you. At that point you will be investing with other people's money, which will lead you to the last level - that of Entrepreneur.

Big stakes excitement

Level 5 is the most exciting. This is where the true capitalist operates. It is at this level where you make money by raising capital. You are using other people's money to build paper assets like stocks, franchises, licenses and royalties.

Think of it this way - true entrepreneurs use other people's money to make money. The larger your reputation for successful entrepreneurship, the larger will be your pool of eager investors. One way to market your skills is to write books on how to succeed in business. This builds your reputation so that when you take companies public, you have a large number of investors jumping on board. This should be part of your strategy.

How did Bill Gates do it?

Consider this: What does Bill Gates, one of the world's richest men, sell?  Does he sell computer software, information, solutions, or systems? In reality, what Bill Gates sells to create his wealth are shares in Microsoft. Level 5 Entrepreneurs build businesses they can take public. This allows them to quickly gain a massive amount of wealth.

You must be a visionary

At Level 5 you are a visionary - a dreamer with a vision. It is often said that all the best ideas start with a simple dream. It is not enough to just dream - we must take action to make our dreams come true. Sell the dream, then work to make it a reality. Always keep your mind focused on what is not currently real but soon will be. Then trust yourself and your team to make it so.

Level 5 capital

Level 5 Entrepreneurs do not have to work for money. They certainly do not trade time for money, and do not rely on profits as their primary source of income. They are interested in Return on Investment (ROI). They make money by raising capital. They create money by adding value.

Share price can be considered the entrepreneurs stock in trade. Their relationship with money is through the stock market. As Entrepreneur, you operate using your finely honed skills and deep economic understanding. When everyone else is in a panic, like today's market, you remain cool headed because of your understanding of the economic seasons, briefly mentioned in last week's article.

Turn, Turn, Turn

The Bible talks about this seasonal concept in Ecclesiastes chapter 3 verses 1 - 8 (the Birds put these verses to music in their famous song Turn, Turn, Turn, in 1965, written by Pete Seeger in the 50's). Understanding the timing of your ventures in relation to the economic seasons is vital to your success and one of the reasons others entrust their money to your vision.

With our current economic turndown, we have once again entered the economic season of winter.  For the savvy entrepreneur, winter represents the beginning of the wealth creation cycle. Acquiring or starting businesses near the end of economic winter, at a fraction of the cost of during other seasons, enables the entrepreneur to maximize ROI during the summer in the form of IPO (Initial Public Offering) or acquisition.

Entrepreneurial wealth creation - a tool for good and for maintaining individual freedom.  Many who reach the top of the e-ladder become great philanthropists, donating money and brain power to charities, hospitals, children's organizations, scientific research, and education.

The e-ladder is the foundation of our capitalistic system, which has produced the greatest wealth and lifestyles for the largest percentage of the population than any other system in the history of mankind. How far you choose to climb has nothing to do with your value as a person. It has everything to do with your vision, your gifts, your willingness to work hard, take calculated risks, and to constantly learn. Marc Nuttle, a Norman attorney and advisor to many presidents, in his insightful book "Moment of Truth" clearly delineates how intricately our capitalistic free enterprise system is linked to our personal freedom as individuals. I highly recommend his book.